The Work

Case Studies

Real brands we've built, scaled, and engineered from the ground up; across DTC, SaaS, finance, and the kind of offers most agencies won't touch.

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Shopify LaunchOrganic SocialMeta Ads

Etsy to a $100K/Month DTC Brand

Took a custom-pillow gifting brand from an Etsy-only shop to a full DTC store β€” scaling from a $500 test to $100K+/month in revenue on $50K/month of ad spend, at a peak 14x ROAS.

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Full-Stack BuildMicroservicesStripe Payments

A Full SaaS Platform, Engineered From Zero

We architected and shipped an entire coaching SaaS from the ground up β€” custom microservices on our own infrastructure, marketplace-grade subscription billing, and business logic complex enough to run an economy on top of.

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Brand-Compliant CopyContent FunnelSales & Lead GenLinkedIn Sales

Building an Anti-Aging Funnel From Zero

Took a premium telomere anti-aging supplement from zero to a high-output content engine, a med-spa sales pipeline, and a 21x-return email program β€” closing 20+ clients along the way.

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In-House Web BuildMeta AdsSubscription & LTV

Modernizing a 20-Year-Old Trading Service

Modernized a legacy QQQ trading-signal business into a subscription-driven brand β€” nearly doubling customer lifetime value from ~$350 to $600 in under a year.

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Market ResearchSales Funnel & VSLCompetitor IntelPaid Ads

Out-Researching a Crowded Antivirus Market

Cracked a crowded antivirus category selling to an older demographic β€” deep market research plus a psychology-driven sales funnel that validated the product on $30K of spend at a 2x ROAS.

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Growth AnalyticsProduct EngineeringData InfrastructureFeature Growth

Forging our Growth-Engineering Playbook

Inside a billion-dollar avatar platform, our founder led the engineering behind growth β€” shipping features that grew unique users 200%+ and building the analytics suite tracking 54M+ events. It's where our data-first playbook was born.

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Restricted-Niche PaidAd InfrastructureCPC Engineering

Scaling a Sensitive-Offer Supplement

How we got a sensitive supplement offer in front of the right buyers, kept it live where most accounts get shut down, and pushed six figures of ad spend in a single quarter. Full breakdown is access-restricted.

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